The festival takes place on the grounds of a farm in the Ezulwini Valley, surrounded by green hills. Multiple stages are set up across the site, and music plays from morning until late at night. Audiences can wander between stages, discovering new artists from jazz, Afrobeat, reggae, folk and many other styles of music.
Bushfire has a strong heart of African music at its core. Many of the headline acts are celebrated musicians from across the African continent, and local Swazi artists perform alongside international stars. It is a chance for the world to hear sounds and styles they might never encounter anywhere else.
Beyond music, Bushfire celebrates arts and crafts too. A large market area is filled with handmade goods — jewellery, paintings, sculptures, woven baskets and clothing. Local food stalls offer traditional Swazi dishes alongside foods from many other countries, making the festival a feast for all the senses.
Bushfire has a strong commitment to being kind to the environment. Organisers encourage festival-goers to recycle, avoid single-use plastics, and reduce waste. The festival has won international awards for its sustainability practices, showing that a big, joyful celebration can also be gentle on the planet.